Get to Know Us

Where the tail wags rule the brand
It all started with Smokey — a miniature schnauzer, full-time king of the house, part-time professor in a fur coat.
Polite, dignified, and just the right amount of spoiled, he has sensitive skin and a stunning coat that deserved more than just another medicated shampoo. He deserved something gentle, clean, and elevated.
So, I made it. Not as a brand builder. Not as a business move. Just as someone completely obsessed with her dog.
Pawzfection is a love letter to pets like Smokey — the ones who sit like royalty, love like family, and deserve nothing but the best.
The bigger dream? No-kill shelters.
The real goal? Happier, longer lives for all pets — one bottle, one belly rub, one good hair day at a time.